Limitless is the leading supplier of sportswear to independent schools in the UK, now in more than 200 schools. With a brand focus of encouraging everyone to participate, their kit is comfortable, high-performing and has been designed with young people in mind. Limitless has conducted extensive research to understand the barriers to sport participation. That research led Limitless to develop the first school sports bra for teenagers in the UK (The Limitless Bra™). They are now taking their focus on this area a step further, which is why they are joining forces with PeBe today: to ensure that a well-fitted sports bra is considered as an essential piece of sports kit, and to offer as many young women as possible easy access to a good sports bra.

PeBe produce award-winning, science-led sports bra designs which appeal to teens and cover all bra sizes for girls in school. Their bras offer a high-impact alternative to the Limitless Bra and more choice to thousands of girls at Limitless schools, with the Cloud bra. With 85% bounce reduction on the Impact Bra, it is the leading sports bra on the market, and offers the maximum adjustment possible. PeBe also offer bra fitting days, where expert fitters can come to your school, talk about the importance of the sports bra and actually fit girls with the best option for them.  With the Limitless and PeBe partnership, Limitless aims to support female entrepreneurship and innovation, whilst offering more choice to girls at our schools.

PeBe Co-Founder Lucy Horsell says, “We’re excited to partner with Schoolblazer and Limitless and be able to reach more young women with the PeBe bras. It’s so important to ensure that every girl has the correct size of bra and our in-school bra-fitting service is ideal for making sure of sizing. It also helps girls to improve their confidence and provide better knowledge of the importance of breast health and sports bras for young women.’’

Limitless Marketing Manager Louise Allard says, “We’re delighted to partner with PeBe and be able to offer more sports bra choice to girls at our schools. Sports bras are a vital piece of sports kit and should be considered in line with trainers and gum guards as essential to each girl’s comfort and safety. As we look to develop new partnerships with small businesses going forwards, we hope to provide more options that inspire even more girls to enjoy sports.”